Zara Sets An Example By Joining The Reusable Bandwagon!



Alteration in buying habits can only happen when recognised brands take up greener initiatives. As teens and youngsters are avid fans of them, blindly impersonating the latest trends in fashion and accessories, probably the only way to wake them up to the resource crisis and pollution issues is by adopting eco-friendly alternatives. This blog post revolves around Zara, which has taken up an ecological idea and implemented it, causing quite a stir among its audience. However, before that, let us glance through some facts that have urged people to amend their habits.

Fact 1: Plastic bans face the largest opposition from plastic industries and stubborn customers, who want to stick to their usual buying behaviour.
Fact 2: In 2007, San Francisco banned plastic shopping bags and Los Angeles later emulated it in 2010.
Fact 3: Plastics mainly cause ocean litters, cigarettes being the second most profuse source of it.
Fact 4: As per the findings of Planet Ark, sea life or rather marine animals are an unfortunate victim of discarded plastic bags.
Fact 5: In a year, 4-5 trillion plastic bags are used globally, all of which are non-biodegradable. 

 How Zara Made It to the Top by Adopting a Greener Initiative
Zara, one of the most prominent retailing brands, has inspired millions this year by launching its reusable tote bag, available at a meagre rate of $15.90. This spacious bag, with thick black straps, allows punters to go grocery shopping without the hassles of transporting. In one word, it has ‘altered’ the way one shops.
Not only does it play a major role by eliminating plastic wastes, but also the most fashionable alternative to reusable bags that you buy from your local supermarket. Being made up of nude fabric, it teams up perfectly with almost every outfit. 


Postscript
Pretty much like Zara, Richie Bags Fashions Pvt. Ltd too has gone that extra mile to alter the buying behaviour of customers, and establish itself as a renowned canvas tote manufacturer India has to offer, to native as well as global clients. Being exemplary, it found out that the ultimate scope of growth for a totebags manufacturer India is the best place to start from. They included the element of eco-friendly, fashionable yet multi-purpose bags in their stock, just to contribute to a greener and safer Earth.

Comments

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